Crowne Plaza

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Crowne Plaza Hotels & Resorts
Upscale Hotels & Resorts
Industry Hotel
Founded 1983
Founder InterContinental Hotels Group (IHG)
Headquarters Global
Number of locations
400
Area served
Global
Parent InterContinental Hotels Group
Slogan Travel for Success
Website www.crowneplaza.com

Crowne Plaza is a chain of full service, upscale hotels catering to business travelers and to the meetings and conventions market. It forms part of the InterContinental Hotels Group family of brands, which include InterContinental Hotels & Resorts and Holiday Inn Hotels & Resorts, and operates in 52 countries with more than 400 hotels, usually located in city centers, resorts, or near major airports.

History

Crowne Plaza in Kochi, India
Standard room at Crowne Plaza Amsterdam Schiphol

Originally branded as "Holiday Inn Crowne Plaza", the first United States Holiday Inn Crowne Plaza Hotel was opened in Rockville, Maryland, in 1983. Within a couple of years the brand was spun off as an independent chain (still owned at the time by Holiday Inn). The first Crowne Plaza Resort opened in Madeira, Portugal in 1999.

Today, the brand represents over 392 hotels globally in 52 countries with 108,307 rooms (as of March 2013) and an expanding 98 hotels in the pipeline.[1] In 1990, the InterContinental Hotels Group purchased the Holiday Inn family; today its portfolio includes the luxury brand InterContinental Hotels & Resorts, the upscale boutique brand Hotel Indigo, the upscale extended stay brand Staybridge Suites, the midscale extended stay brand Candlewood Suites, the midscale, full service brand Holiday Inn Hotels & Resorts, Holiday Inn Club Vacations, EVEN Hotels, HUALUXE Hotels & Resorts, and the midscale limited service brand Holiday Inn Express.

Notable properties

Sponsorship

Crowne Plaza Hotels & Resorts is the title sponsor of the Crowne Plaza Invitational at Colonial - a PGA Tour golf tournament held annually in Fort Worth, Texas. Starting in 2012, they are also officially sponsoring PGA Tour's 2010's Rookie of the Year, Rickie Fowler.[2]

Crowne Plaza Hotels & Resorts have been the sponsor of the British FIA World Touring Car Championship driver Andy Priaulx, a multiple touring car champion, since 2006. They now continue to support him in the Deutsche Tourenwagen Masters (DTM), a popular European touring car championship, as an official sponsor of BMW Motorsport along with the American LeMans Series (ALMS) where Californian Joey Hand represents the brand for both series.[3]

Gallery

References

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External links