Brandalism
From Infogalactic: the planetary knowledge core
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Brandalism is an anti-advertising movement founded in July 2012 in London. Twenty-six British artists ran a "subvertising" campaign, whereby they covered billboard adverts in five English cities with art pieces.[1][2] In May 2014, 40 Brandalism activists replaced 365 outdoor advertisements in 10 British cities, at bus stops and elsewhere, with monochrome art. The posters were intended to evoke an anti-advertising sentiment.[3][4]
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